The desire to help street kids was born in 2005, when the founder was a 3rd year French student at the Nigerian French Language Village, Nigeria. Moved by the pitiful sight of ill-looking, seemingly neglected children and young people on the median strip along the Badagry expressway, Sally began discussing intervention possibilities with her coursemates and also lecturers. Teaming up with her friend Mary Hwyere, she took steps through which she gained the support of the Army and the Nigerian Drug Law enforcement Agency NDLEA.

Under the name 'Living Love Family', they organized a well-attended talent show at the French Village to raise funds towards the cause. Advised by her father, Sally began the process of formally registering the organization with the Corporate Affairs Commision (CAC) of Nigeria. 'Living Love Family' was considered a vague name, thus, 'The Needy Support Initiative, (NESI) replaced Living Love Family'. readmore